Shopify Website Development Agency
Shopify Store Development
The platform handles hosting, security, payments and checkout, which is a considerable amount of expensive work you no longer have to pay for. That is why most stores should start there rather than being built from nothing.
What still needs doing is everything specific to your business. How your products are organised, how people find them, what the product page has to prove, and where the checkout can be shortened.
Speed is decided during the build rather than afterwards. Themes carry code you will never use, images arrive from suppliers far larger than they need to be, and both are considerably cheaper to deal with before launch than after.
As a Shopify Partner with specialist build expertise we know which of your requirements the platform handles natively, which need an app and which genuinely need custom development, so budget goes where it is needed.
What We Do
From theme customisation and custom builds through to migration, integrations and support, our Shopify development covers every stage of getting a store live and selling. Select a service below to find out more.
Starting from a theme where that gets you there faster, building custom where your requirements genuinely need it. We will tell you honestly which one you are. Learn more about our web design services.
Find Out MoreWholesale pricing, customer specific catalogues and higher volume requirements, including whether Plus is genuinely worth the step up for your business or not yet. Get in touch to talk about Plus or B2B.
Find Out MoreMoving from WooCommerce, Magento, BigCommerce or a custom build, with redirect mapping done before launch so organic URLs are not left pointing nowhere. Rankings can still move after a migration. Learn more about our ecommerce SEO services.
Find Out MoreConnecting your store to the systems behind it, from stock and accounting through to your CRM, and choosing apps carefully because every one adds weight to the page. Get in touch to talk about integrations.
Find Out MoreYour team trained to run the store themselves, with support available afterwards. You own the store and you are not tied to us to make changes to it. Get in touch to talk about support.
Find Out More
Theme Customisation & Custom Builds
Starting from a theme where that gets you there faster, building custom where your requirements genuinely need it. We will tell you honestly which one you are. Learn more about our web design services.
Find Out MoreShopify Plus & B2B
Wholesale pricing, customer specific catalogues and higher volume requirements, including whether Plus is genuinely worth the step up for your business or not yet. Get in touch to talk about Plus or B2B.
Find Out MoreMigration from Other Platforms
Moving from WooCommerce, Magento, BigCommerce or a custom build, with redirect mapping done before launch so organic URLs are not left pointing nowhere. Rankings can still move after a migration. Learn more about our ecommerce SEO services.
Find Out MoreApps, Integrations & Automation
Connecting your store to the systems behind it, from stock and accounting through to your CRM, and choosing apps carefully because every one adds weight to the page. Get in touch to talk about integrations.
Find Out MoreLaunch, Training & Support
Your team trained to run the store themselves, with support available afterwards. You own the store and you are not tied to us to make changes to it. Get in touch to talk about support.
Find Out More
How We Do It
We start with the catalogue, the checkout, and who will run the store after launch. That means looking at what you already have before recommending a theme, a custom build or a migration.
From there we recommend theme customisation or custom build, with the reason written down, then we build and QA on the devices and payment flows in the brief.
For migrations, redirect mapping happens before launch. After go live we watch the first weeks, train your team, and hand over documentation. Ongoing support is optional.
Why Us
We have been helping businesses grow online from our base in Surrey since 2005. Broadplace is a Shopify Partner. The useful part of that is knowing what the platform already does, so you do not pay for an app or a custom build you do not need. Your Shopify work connects to everything else we run rather than sitting in a silo, so the data from one channel improves the decisions in another. You own the store, the domain, the data and the content. If something needs a developer every time a price changes, the build was wrong. Ask us for Shopify examples relevant to your catalogue and the type of store you need. You get a named team, training, and documentation, not a store only we can edit.
Featured Case Studies
For over 21 years we’ve helped ambitious brands grow — pairing creative that gets noticed with media that performs. Explore the work to see how we turn intent into measurable results.
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Reptile Centre
The Challenge According to insights provided by Google, the reptile and amphibian market was growing 14% year on year. Broadplace’s account management…
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The Works
The Challenge The Work’s annual objective was to increase revenue whilst maintaining efficiencies. The target was to generate a 30% increase in…
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Mercedes Benz
The Challenge The three main objectives of the Retail Group’s campaigns were to drive measurable leads across a key range of focus…
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JBR Capital
The Challenge JBR Capital had invested significantly in PPC over 2-3 years, but increasing competition and a confusing account structure meant it…
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The Impact
A store built properly costs less to run for years afterwards. Speed, structure and a checkout that works are decided during the build, and retrofitting any of them is considerably more expensive than getting them right first.
The same paid and organic traffic converts better on a store that is quick and easy to buy from. That still depends on the offer, the traffic and the product. The build cannot do that work on its own.
Talk to our team about your Shopify store today.
Frequently Asked Questions
It depends on catalogue size, how much design is bespoke, and what needs integrating behind it. A store on a customised theme is a very different job to a custom build with stock and CRM integration. We scope it properly and agree the price upfront.
Shopify for most businesses, because hosting, security, payments and checkout are handled for you. WooCommerce suits businesses already deep in WordPress with development resource to maintain it. The honest answer depends on your team, not just your store.
A themed build with a modest catalogue typically takes a few weeks. Custom builds, large catalogues and migrations take longer. Content and product data are usually the slow part rather than the development, so we agree those dates at the start.
Redirect mapping before launch reduces avoidable loss. Ranking loss after a migration is often old URLs pointing nowhere, but rankings can still move. We map them URL by URL, test before go live and monitor afterwards.
Yes, with customer specific pricing, wholesale catalogues and account based ordering, though some of it needs Shopify Plus or apps. We will tell you which of your requirements the platform handles natively and which need building.
Most businesses do not, at least not yet. It earns its cost at higher volumes, or where you need checkout customisation, wholesale channels or multiple storefronts. We would rather tell you it is unnecessary than sell you the upgrade.
Start from a theme unless you have a genuine reason not to. It is faster, cheaper and easier to maintain. Custom is worth it where your products, configuration or customer journey do not fit what themes assume, which is less often than people expect.
Yes, and we will train your team to do it. Products, content, pricing and pages should all be manageable without calling us. If something needs a developer every time it changes, that is usually a sign the build was wrong.
You do. The store, the domain, the data and the content. You get full access and you are not tied to us for changes or support afterwards.
We monitor closely through the first weeks, when problems surface, then offer ongoing support and improvements if you want it. If you have your own team, we hand over cleanly with documentation rather than leaving you dependent on us.
Ready to Chat?
Tell us what you’re planning or what you’d love to achieve and we’ll explore how we can help your business grow — no obligation, just a friendly conversation.
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