We are thrilled to announce that we have been awarded Elite Microsoft Advertising Channel Partner status for 2026 – the highest tier of recognition in the Microsoft Advertising partner programme. This accreditation is not handed out freely; it reflects sustained excellence in paid search performance, campaign delivery, and deep expertise across the Microsoft Advertising platform.
“We’ve been a Microsoft Advertising partner for over a decade, and our continued success comes from a strong partnership with the Microsoft team. Their support and collaboration over the years has been invaluable.
Combined with our Google Premier Partner status, we are now one of only 10 advertising channel partners in the entire UK to hold both prestigious badges simultaneously.”
Ajay Syal, Managing Director, Broadplace
What Does Elite Microsoft Advertising Partner Mean?
Achieving Elite status means our team has demonstrated the highest levels of competency across Microsoft Advertising – from Bing Ads and Microsoft Audience Network to LinkedIn profile targeting and Performance Max campaigns. Our accredited specialists are equipped to help businesses reach high-intent audiences, drive conversions, and maximise return on ad spend across the Microsoft Advertising platform.
Why This Matters for Our Customers
For businesses running paid media campaigns, having a partner who holds the top accreditation badge with both Google and Microsoft is a genuine differentiator. It means access to dedicated support from both platforms, early access to new ad products and betas, priority escalation, and a team that is held to the highest performance standards in the industry.
We’ve always believed that great paid search doesn’t live on one platform alone. Holding Elite and Premier status side-by-side means we can deliver a truly joined-up strategy across Google Ads and Microsoft Advertising – maximising reach, minimising wasted spend, and driving measurable results for our clients.
If you’d like to talk to us about your paid search strategy across Google and Microsoft Advertising, we’d love to hear from you.

