Ecommerce SEO Consultants

It scales with catalogue size and competition. A few hundred products is a very different job to fifty thousand with faceted navigation on top. We scope against your store and agree the price upfront, before any work begins.

Most often the description is the manufacturer's, which a hundred other retailers are also using, so there is no reason to prefer yours. After that it is usually that the search has more volume at category level, meaning the category page is the one that should be ranking, not the individual product.

Scale and duplication. You are dealing with thousands of similar pages, filters generating thousands more, products going out of stock and lines being discontinued. The principles are the same. The work is about managing them systematically rather than page by page.

Not if you want the page to rank. Identical copy across dozens of retailers gives search engines nothing to choose between you on. Rewriting everything at once is rarely realistic, so we prioritise by what is worth the effort and work down from there.

Paid ads if you need sales this quarter, since they work immediately. SEO if you are building something that costs less to run over time. Most stores need both, with paid carrying the near term revenue while organic positions build underneath and gradually reduce what you need to spend.

Category and technical work can move within weeks on an established store. Building organic revenue to a level that meaningfully changes the business usually takes several months. Newer stores take longer, because there is less history for search engines to weigh.

For traffic, usually yes. The searches with real volume tend to be broader than one product, and that is what a category page answers. Product pages matter for the specific searches where someone already knows exactly what they want, which convert well but are fewer.

Technical health across the catalogue, category page optimisation, product content priorities, site architecture and faceted navigation rules, internal linking, and reporting on organic revenue rather than on rankings alone.

Often more so, because a smaller store can compete in specific niches where the large retailers are not paying attention. Trying to outrank the biggest names on their strongest terms is not realistic. Owning the searches they treat as an afterthought usually is.