Blogs
Latest Blog Posts
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Content Audit: How To Update Old Blog Content For SEO
Updating your old blog content is an important part of any SEO strategy. It can be a great way to gain some immediate results, requires less time upfront and needs less sign-off. But how do…
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How To Brief A Copywriter: 9 Simple Steps To Create The Perfect Brief [With Template]
There’s nothing more frustrating than hiring a copywriter and getting something back that you just don’t like. Getting content back that isn’t on point and the quality that you’d expect is not only disheartening but…
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Best Practices For Facebook Brand Awareness Campaigns
What Are Facebook Brand Awareness Campaigns? [If I said the words Coca-Cola, Samsung or even Nike you’d probably know exactly what I’m talking about. I bet you’d even be able to draw their logo without…
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Best Practices For Launching A Performance Max Campaign
Best Practices For Launching A Performance Max Campaign Performance Max campaigns are going to be the new default campaign type for advertisers looking to create new local or shopping campaigns. The campaign type is relatively…
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The Complete Guide To Using Lookalike Audiences On Facebook
Do you have a dream customer who you would like a hundred more of? Have you ever wanted to reach people who fit a certain profile? Well, you can! With Facebook Lookalike Audiences you can…
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6 GA Remarketing Audiences You Should Be Using For PPC
Have you ever been browsing your favourite site and been bombarded with ads for products you looked at a while back? Then you’ve probably been targeted by a Google Ads remarketing campaign. It’s remarkably easy…
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Understanding and Fulfilling Search Intent
Understanding search intent is fundamental to optimising a website for SEO. Over time, Google has gotten better and better at understanding what users are looking for and making sure the SERPs serve the right content…
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Broadplace Attends Therfield School 2022 Career Fair
It was great to attend Therfield School alongside a range of businesses from across Surrey to introduce digital marketing to the next generation of young professionals. A big thanks to our attendees, Lewis Dennett, a…