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How To Proof A Blog Post [With Checklist]
Even with a great brief in place, blog posts can still stray off-course. That’s why having a process for proofreading blog posts is crucial for ensuring the content is free of mistakes and flows in a way that the user can understand, holds their attention, and...
How To Create A Killer RSA In Under 10 minutes
The removal of Expanded Text Ads (ETAs) in June means that there is only really one way to test different headlines and descriptions – using Responsive Search Ads (RSAs). For those who aren’t familiar with using RSAs there are a few things that you need to watch...
5 Ways To Maximise Your Dynamic Search Ads Performance
What are Dynamic Search Ads? Ideal for advertisers with a large website or inventory of products, Dynamic Search Ads (often referred to as ‘DSAs’) use your website content to target your ads, and can help to plug in the gaps of your existing keyword based...
6 Free Downloadable Google Ads Editor Templates For Optimal Efficiency
Creating Google Ad campaigns in the interface can be an absolute pain in the backside. You can easily miss out on crucial steps, misspell ad copy or even forget critical negative keywords that could skew your overall results. Lucky for us, Google Ads editor makes life...
Content Audit: How To Update Old Blog Content For SEO
Updating your old blog content is an important part of any SEO strategy. It can be a great way to gain some immediate results, requires less time upfront and needs less sign-off. But how do you update old blog content to help increase organic performance? Within this...![How To Brief A Copywriter: 9 Simple Steps To Create The Perfect Brief [With Template]](https://www.broadplace.com/wp-content/uploads/2022/08/BBB-Blog-Hero-Images.png)
How To Brief A Copywriter: 9 Simple Steps To Create The Perfect Brief [With Template]
There’s nothing more frustrating than hiring a copywriter and getting something back that you just don’t like. Getting content back that isn’t on point and the quality that you’d expect is not only disheartening but also time-consuming. With every round of amends...
Best Practices For Facebook Brand Awareness Campaigns
What Are Facebook Brand Awareness Campaigns? If I said the words Coca-Cola, Samsung or even Nike you’d probably know exactly what I’m talking about. I bet you’d even be able to draw their logo without thinking about it for more than a couple of seconds. But why is...
Best Practices For Launching A Performance Max Campaign
Best Practices For Launching A Performance Max Campaign Performance Max campaigns are going to be the new default campaign type for advertisers looking to create new local or shopping campaigns. The campaign type is relatively new and many advertisers have...
