301 Redirects In Salesforce – How To Add Them

301 Redirects In Salesforce – How To Add Them

As far as Ecommerce platforms go, Salesforce Commerce Cloud is a pretty popular one. According to Builtwith, it is the 7th most popular platform in the top 10k sites in their Enterprise category. At time of writing, it won 234 sites from Magento, 70 from Oracle and 35...
3 Key Tips For Improving Your Campaign Landing Pages

3 Key Tips For Improving Your Campaign Landing Pages

The first page a potential customer lands on makes or breaks the whole experience of your website. Get it right, you’re onto a winner. Get it wrong and that customer is lost. You invest a lot in digital marketing campaigns, but that would all go to waste with a...
7 Steps For Creating Your First Marketing Plan

7 Steps For Creating Your First Marketing Plan

There is nothing scarier than a blank page. Except, maybe a blank page that you need to turn into a marketing plan.  Knowing where to start can be pretty daunting. There are so many moving parts that you need to pull together when creating your first marketing plan....
A Website Replatform Guide & Checklist

A Website Replatform Guide & Checklist

There aren’t many tasks that are as thankless in SEO as a website migration or replatform. You’ve got everything to lose and usually not too much to gain. It is also labour intensive, it requires little to no creativity, and by the end of it, you’ll...
Javascript SEO: Testing A Single Page Application

Javascript SEO: Testing A Single Page Application

  As Mark Twain once said “There are only 2 certainties in life. Death and taxes”. Well in SEO, the only certainty is that at some point in your career you’ll deal with a replatform. And unfortunately, with the increasing popularity of Single...
An Apprentice’s Guide To Keyword Research For SEO

An Apprentice’s Guide To Keyword Research For SEO

As part of our learning process for SEO we always ask apprentices to write a blog about the subject area they’ve just learnt and practised. The idea behind this is that: It forces them to think of it as a step-by-step process It makes them constantly question...
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